Custella Field Service Optimization is an intelligent mobile and web application built to simplify important aspects of a field service team. It’s designed to improve the performance of your mobile workforce by automating and optimizing tasks from the point it’s created until it’s completed.

Juggling to prioritize your clients and managing your entire mobile workforce team? Wish you could instantly plan your team’s tasks? Find it difficult to dispatch the right service agent to serve your client at the right time? Consider your wishes granted with Custella.


With Custella you can plan tasks, track the status of tasks through its entire lifecycle, and analyze the performance of your field agents. All in real-time.

Real-Time Location & Task Status

Optimized Task Assignments

Intelligent Scheduling

Sales & Job Order Management

Dynamic Reports

Delay Prevention


Custella is simply put an assistant that helps key members such as field service agents and service team managers, simplify their workload and improve performance. It does so by automating crucial but time-consuming functions so that you or your team can focus on important parts of your business such as increasing sales or boosting customer satisfaction.

Whether a task requires a service agent with specific skill sets, or is urgent and requires the nearest stationed agent, or the next available agent, Custella can assign just the right person you need for the task. What’s great is that this function is available for planned and ad hoc tasks.

A day-to-day calendar of a field service agent typically comprises of tasks that need to be completed at fixed times and some which are more flexible. Custella is designed to help each service agent make the best use of their time with its schedule optimizing function. It does so by letting agents reschedule their day so that they can complete tasks located closest to the last or next task location and by reducing their travel time.

Get real-time insights into the status of tasks, performance of field service agents, their location and more with Custella’s analytical dashboard. You can even generate reports in seconds on all the important statistics needed to view your team or an individual service agent’s performance.


Managing a field service team doesn’t end at task assignment. It’s about keeping your customers satisfied by getting the right field agent with the right skills needed, appearing right on time at the location – all while having data on the progress of the task and your field service agents at your fingertip. Which is exactly what Custella Field Service Optimization is built to do.


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